About Me

Passionate about blending the art of teaching with the science of neuromarketing. Creating impactful experiences for language teachers around the world. 

I’m Mary, a Teacher Trainer, ESL Material Developer and Neuromarketing Specialist who has been working in the international education industry for over 15 years.

Throughout my career, I’ve held diverse roles in educational institutions across countries such as the UK, Australia, Malta, Colombia, and Spain. 

These positions include roles as a student recruitment specialist, language teacher, accommodation & transfers coordinator, social media & affiliate manager, and sales & marketing specialist, providing me with a profound understanding of the international education sector from all perspectives.

I’ve also been a student myself in both South Africa and Australia, which gives me a precise understanding of what works and what doesn’t in marketing from a learner’s point of view, especially in the Latin and European markets.

I hold a degree in Education, a post-grad in New Media & Digital Design, a specialisation in HR and a Master’s in Neuromarketing, providing a scientific understanding of factors crucial to educational recruitment success and self-marketing.

Additionally, I speak Spanish and Portuguese fluently. Currently based in the South of Spain. 

What services do I offer?

100% ready-to-teach ESL lessons in 9 diverse categories, including Business English, Grammar, and Speaking, complete with original audios for maximum student engagement and minimal prep time for teachers. Teacher Trainer courses/Masterclasses: designed to help language Teachers with self-marketing to attract and retain direct students, along with other courses related to teaching. CV Refinement and job interview Preparation sessions for teachers: learn how to master self-marketing. Personalised marketing services: based on Neuromarketing principle – designed for language schools, colleges, and higher education institutions seeking to attract international students.

My Skillls

Material Development

Creating special teaching materials for English lessons that make learning easier and more interesting for students, and help teachers save time.

Branding

Building a unique and attractive brand for educational institutions, ensuring they stand out and appeal to both students and teachers.

On-Page SEO

Improving online presence for educational institutions and teaching blogs with strategic on-site SEO, ensuring their website ranks higher and attracts more visitors.

 

Video Production

Making engaging and interesting videos for educational institutions, helping them tell their story and grab the attention of future students.

 

Copywriting

Writing clear and compelling copy for educational institutions, aimed at capturing interest and effectively communicating their message.

 

Social Media

Crafting and managing social media content for educational institutions, designed to engage their community and boost their online presence.

 

My Countries of Work

I have worked for educational institutions all over the world, here are the eight countries I have more experience with:

 

United Kingdom

Australia

Malta

Canada

Ireland

Spain

United States

Cyprus

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